Three years ago, agents searched for expired listings about 1,188 times a month and sellers asked why their house wasn't selling 523 times. Now it's 575 agent searches (−52%) against 586 seller searches (+12%).
Stagingmate ResearchAverage monthly searches for each group per 12-month window, and quarterly averages for the timeline.
Google reports rounded monthly search volumes, and very small volumes show as 10 or nothing, so small states and rare queries are noisy. Google may group close variants of a query. Search volume measures interest, not transactions. The plan called for a state-by-state ranking. Expired-listing searches average a few hundred a month nationally, and Google reports most states at its 10-search floor, so a state ranking would measure rounding rather than demand. This version reports the national picture.
change in agent searches for expired listings, 2022–23 to 2025–26.
change in seller searches like "why is my house not selling".
seller searches per agent search, then and now.
seller "house not selling" searches for every agent "expired listings" search, up from 0.44 three years ago.
| Quarter | Agent searches / month | Seller searches / month |
|---|---|---|
| Q4 2022 | 917 | 527 |
| Q1 2023 | 1,407 | 397 |
| Q2 2023 | 1,207 | 513 |
| Q3 2023 | 1,223 | 653 |
| Q4 2023 | 913 | 530 |
| Q1 2024 | 1,233 | 493 |
| Q2 2024 | 1,007 | 850 |
| Q3 2024 | 1,573 | 880 |
| Q4 2024 | 1,110 | 640 |
| Q1 2025 | 1,200 | 617 |
| Q2 2025 | 893 | 990 |
| Q3 2025 | 680 | 950 |
| Q4 2025 | 563 | 497 |
| Q1 2026 | 680 | 450 |
| Q2 2026 | 543 | 670 |
Expired-listing prospecting used to be a staple of agent lead generation. Searches for it have roughly halved. Meanwhile, sellers whose homes sit are asking Google what went wrong.
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Stagingmate Research (2026). Sellers asking "why is my house not selling" now outnumber agents searching for expired listings. https://stagingmate.com/research/expired-listings-where-searches-for-expired-listing-agents-are-surging
Free to use under CC BY 4.0 with a link to this page. For the full dataset or a local cut, email press@stagingmate.com.
Agent searches for them are down 52% in three years, while seller searches about unsold homes are +12%. Less competition for those sellers' attention may be an opportunity.